Many law firms refuse to hire serious design professionals when it comes to their logos, and it’s understandable. A logo seems like a simple thing; you know your law firm best, so you should be most capable of creating a graphic appropriate for yourself. In addition, many design companies are wildly overpriced, and you’re probably afraid of paying too much money for a logo you don’t care for.
However, there is a reason that design professionals spend all of their career perfecting the logo creation process. They’ve studied the art and know how to tap into every aspect of your logo’s visual appearance so that it gives your clients an instant awareness of your brand. The first impression of your logo will influence potential client’s entire perception of your company; no matter how capable your lawyers are, a logo you designed yourself will suggest a lack of professionalism. A logo helps create a cohesive, complete concept of your firm, which will help mentally set you apart from other law firms.
In addition, there are many talented companies out there who will do your logo for a reasonable price, and many of them offer unlimited redesigns, so that you’ll never be stuck with a design you dislike. If you’re reading this, it’s clear you’re already taking action on creating the best logo possible, but you should continue your logo research so that you have clear and concise feedback to give your design team.
Logos add an additional polish and professionalism to a law firm’s website. It should be consistent with firm’s brand and other marketing tones. Our logo design package includes the formatting you need for the variety of prints including business cards, letterheads, and even design brochures and posters.
Law Firm Logo Design to Grow Your Business – Call us at (213) 341-1673.